18 MONTHS FULL TIME POST-GRADUATE DIPLOMA IN
BUSINESS ADMINISTRATION (PGDBA)

Eligibility
Graduates from any recognised University
Students who are in their final year of graduation (admission will be subject to their clearing the examination with a minimum of 50 per cent marks in the aggregate)

Course Structure
The 18-months PGDBA program covers 28 subjects spread over three terms. Students will be evaluated in each subject, at the end of the respective term, on the basis of a written examination and an internal assessment based on quizzes, assignments/projects, attendance, class participation etc.

First Term
There will be 10 core courses in the first term designed to provide basic conceptual knowledge, tools & techniques required in various managerial functions.
Principles & Practices of Management
Organisational Behavior
Managerial Economics
Management Accounting
Marketing Management
Financial Management
Operations Management
IT & Systems Management
Human Resource Management
Quantitative Techniques in Management

Internship
After the first term, students will have to undergo a one-month internship aimed at acquiring practical work experience in an industrial or business organisation. During this period, students would be expected to work on specific time-bound assignments and submit a report at the beginning of the second term.

Second and Third Terms
At the beginning of the second term, students have to choose any two out of the four specialisation areas on offer (viz. Marketing, Finance, Human Resource Management and IT & Systems).
Students have to complete five courses from each of the two chosen specialisation areas in the second term and the remaining two courses in the third term along with the four compulsory courses.

AREAS OF SPECIALISATION
(Five courses from each specialisation area in the second term and two in the third term)

Marketing
Consumer Behaviour
Marketing Research
Services Marketing
Industrial Marketing
International Marketing
Marketing Strategy
Advertising and Brand Management

Finance
Investment Management
Taxation and Tax Planning
International Finance
Management Control Systems
Project Financing
Insurance Management
Management of Financial Services

Human Resource Management
Self-Management in a Learning Organisation
Managing Innovation and Intellectual Capital
Leadership and Team Building
Human Resources Planning
Strategic Human Resources Management
Organisational Development
Compensation Management

Information Technology and Systems
Information Systems Analysis and Design
Electronic Commerce
Data Management for Decision Support and
Database Management Systems
Business Data Networks
Management of Software Projects
Planning & Implementing Information
Technology Strategy
Management of IT-Enabled Services

Compulsory Courses
Strategic Management
Business Ethics
Knowledge Management
Business Law

The entire package of courses will be regularly reviewed, modified, updated and augmented keeping in view the industry requirements, latest developments in the specific subject areas and changes in management practices.

Tuition Fees: Rs 135,000/-
First term: Rs 48,000/- (to be paid at the time of admission)
Second and Third term: Rs 87,000 (to be paid at the beginning of the Second term)